--- title: About Akayi --- [Skip to main content](https://www.akayi.space/about-akayi/projects#main-content) [![Akayi Min](https://www.akayi.space/hubfs/Akayi%20Min%20Logo-1.svg) ![Akayi Min Favicon](https://www.akayi.space/hubfs/Akayi%20Min%20Favicon.svg)](https://www.akayi.space?hsLang=en) - [Home](https://www.akayi.space) - [Blogs](https://www.akayi.space/blog) - Show submenu for About Me About Me - [My Journey](https://www.akayi.space/about-akayi/my-journey) - [Projects](https://www.akayi.space/about-akayi/projects) Open main navigation Close main navigation - [Home](https://www.akayi.space) - [Blogs](https://www.akayi.space/blog) - Show submenu for About Me About Me - About Me - [My Journey](https://www.akayi.space/about-akayi/my-journey) - [Projects](https://www.akayi.space/about-akayi/projects) - [Contact Me](https://www.akayi.space/contact-akayi-min) [Contact Me](https://www.akayi.space/contact-akayi-min?hsLang=en) ##### Brand Strategy  Content Strategy  Digital Marketing KOL & Influencer Marketing   Social Media Integrated Campaigns Brand Communication  Consumer Insights Campaign Planning Digital Analytics Agency Management Stakeholder Management ## My Journey So Far Over 8+ years, I’ve grown from managing client relationships at an agency to leading digital brand communication on the brand side. My experience spans brand strategy, digital marketing, content, KOL/influencer management, and integrated campaigns—with a passion for creating work that connects brands with people and delivers real impact. - #### 2021 ~ Present ##### Digital Brand Manager @ Danone (DKSH Co.,Ltd.) Digital Strategy • Brand Communications • Influencer Marketing ✦ Led end-to-end digital communication strategies across platforms and consumer touchpoints ✦ Developed media, content, and channel strategies to strengthen brand presence and drive business growth ✦ Managed MarTech, website analytics, and digital performance for  Myanmar market and supported for Cambodia market ✦ Led nano-influencer strategy, achieving 70%+ Share of Voice within mom community groups ✦ Managed consumer Careline processes and handled complaints across digital and offline channels ✦ Successfully launched Dumilk in Myanmar during the pandemic as part of the digital marketing team ✦ Organized Dumex Myanmar’s first-ever live event, creating meaningful consumer engagement ✦ Launched Dugro May May Club on Telegram, growing the loyalty community to 10K+ members ✦ Managed agency partnerships across digital, events, and online publishers to ensure high-quality execution and smooth day-to-day operations ↗ Promoted from Assistant Connection Manager to Digital Brand Manager in January 2024 - #### 2020 ~ 2021 ##### Account Manager @ Passion Point Media Co., Ltd. Marketing Consultant – Danone Dumex ✦ Partnered with Danone  Marketing Team on brand planning and communication strategies ✦ Developed brand plans aligned with business objectives and marketing priorities ✦ Managed  advertising & promotional activities from planning through execution - #### 2019 ~ 2020 ##### Senior Account Executive @ Passion Point Media Co., Ltd. Client Management • Campaigns • Events • Brand Activation | TELECOM CLIENT : MYTEL & MYTELPAY ✦ Managed key client relationships and translated business needs into marketing initiatives ✦ Led integrated campaigns across digital, TVC, BTL, events, and POSM ✦ Delivered major brand initiatives including Mytel Anniversary, MytelPay & MyID launches ✦ Managed MyID app launch and involved from UI/UX design to promoting app on social media - #### 2016 ~ 2019 ##### Senior Marketing Officer @ City Mart Holding Co., Ltd. • Brand Communications • Content • Events • Retail Marketing ✦ Managed marketing and communication activities for City Baby Club & City Care ✦ Developed social content, SEO articles, PR materials, and communication strategies ✦ Led major fairs, health programs, and new store launches across multiple locations ↗ Promoted to Senior Marketing Officer from Marketing Officer in Jan 2018 - #### 2016 ##### Marketing Assistant @ Creation Myanmar Co., Ltd. | Blazon Group Trade Marketing • Brand Promotion • Partnership Management ✦  Managed joint sales promotions across leading international brands including Adidas, Mango & Clarks ✦ Coordinated promotional activities with modern trade, B2B partners, and mall management ✦ Facilitated Adidas × Pocari Sweat collaboration for the inaugural Pocari Sweat Run 2016 - #### 2025 ##### Business Management Intern @ Creation Myanmar Co., Ltd. | Blazon Group Marketing • Business Planning • Market Research ✦  Supported advertising, promotion, business planning, and market research for Adidas ✦ Successfully completed the internship with Grade A performance - #### 2024 ##### Translation Intern @ Khan Academy / Idea Box Content Translation • Community • Communication ✦ Selected as 1 of 80 students for the internship program ✦ Translated and edited 50+ Khan Academy videos into Burmese ✦ Presented translation guidelines and supported volunteer recruitment & management Copyright © 2026 Akayi Min All Rights Reserved. - - - [mailto:akayimin.akym@gmail.com](mailto:akayimin.akym@gmail.com)